Volkswagen’s 2018 Enthusiast Fleet shows its colors at European Experience

With one unifying streak of neon yellow, the modified vehicles show opportunity for aftermarket customization of the latest VW models
Closed course. Concept vehicles shown. Not available for sale. Modifying vehicles can adversely affect reliability, warranty coverage, & compliance with safety and other standards.

SOWO Partners’ European Experience, hosted in Savannah, Ga., was home to the debut of the Volkswagen 2018 Enthusiast Fleet. Embracing the enthusiast lifestyle, Volkswagen teamed up with several aftermarket companies to customize four vehicles, demonstrating what can be done with a few aftermarket items on each.

The Golf R Abstract Concept features a variety of items from aftermarket companies and is defined by the abstract artwork that covers the car. Abt Sportsline side skirts, exhaust system, and 20-inch wheels are mated to H&R lowering springs, bringing the car’s chassis closer to the ground, while a BAK Performance Carbon Fiber Steering Wheel brings a new experience to the cockpit.

VW's Experiental Fleet 2018


The SoCal Concept, as featured on the all-new 2019 Jetta R-Line pays homage to the styling of the second generation Jetta with its retro graphics on the rear quarter panels. The Formula GT wheels by fifteen52 are color-matched, creating an all-white theme that fits right into the southern California cars of the ‘80s. KW automotive’s coil over system lowers the vehicle and some florescent accents around the car identify it as part of the 2018 fleet.

Volkswagen’s R-Line branding inspired the 2018 Tiguan R-Line’s aesthetic, creating a camouflage pattern across the car’s body and the Thule Motion Alpine cargo box. Air Lift Performance and satin black Rotiform CCV wheels quietly bring the SUV lower to the ground on command with a minimal complement to the camo pattern, while Thule’s cargo box creates some added storage space for everyone’s’ belongings.

The all-new 2019 Arteon R-Line rounds out the pack, fitted with 20-inch Vossen HF-2 wheels and H&R coil over suspension, and fully-wrapped in a fluorescent yellow shade, defining the Highlight Concept. A new model and vehicle style for the stateside market, enthusiasts were eager to see and experience a modified Arteon in-person, and the Vossen HF-2 wheels’ Brushed Gloss Black finish subtly complemented the gloss black and chrome trim accents that balance the Highlight Concept’s bright body color.

Also on display is the 2018 Atlas that Tanner Foust built for the SEMA show last year. Large tires and off-road wheels complement the extended fenders and lower body panel cladding to give the vehicle an extreme off-road look. The bumper design raises the approach angle to help provide underbody protection. Light bars inset into the bumper and mounted on the roof illuminate the night for backcountry camping trips, while the roof rack with access ladder make sure there’s even more room inside for the whole family. Minimal changes to the interior include plaid inserts in the seats that are reminiscent of Volkswagen GTI heritage and also reflect on Tanner’s childhood in Scotland.

Watch the video below to check out the fleet and details of each car.


The Volkswagen enthusiast fleet will be on display, at these events throughout the year:

(Car appearances subject to vehicle availability)