It’s official: The 2019 Volkswagen Beetle will be the last production year of the iconic Volkswagen Beetle, exactly seven decades after it first came to the United States in 1949.
But the Beetle will be getting a year-long sendoff, beginning with special Beetle Final Edition models for 2019 and continuing over the next several months.
“The loss of the Beetle after three generations, over nearly seven decades, will evoke a host of emotions from the Beetle’s many devoted fans,” said Hinrich J. Woebcken, President and CEO, Volkswagen Group of America, Inc. “As we move to being a full-line, family-focused automaker in the U.S. and ramp up our electrification strategy with the MEB platform, there are no immediate plans to replace it.
“But as we have seen with the I.D. BUZZ—which is the modern and practical interpretation of the legendary Bus—I would also say, ‘Never say never.’ We’re excited to kick off a year of celebrating one of the true icons of the automotive world, with a series of events that will culminate in the end of production in Puebla in July 2019.”
The Beetle Final Edition coupe and convertible sports two unique colors that echo the beige and light blue colors chosen for the end of the first-generation Beetle production in 2003. Stonewashed Blue was last seen on the 2016 Beetle Denim, and hearkens to the 1970 Jeans Bug, while Safari Uni is a new variant of the Harvest Beige color last seen on the New Beetle that was built until 2011. For those whose color choices run to more standard options, there are also shades of white, black and grey, while the convertible has an optional brown top.
The Final Edition also has unique wheels, either a 17-inch aluminum alloy with a 15-spoke pattern or an 18-inch alloy “disc” design with white trim, similar to the body-color wheels of original-generation Beetles. Among many other touches, all Beetle Final Edition models offer available driver-assistance technology. SE models include standard Blind Spot Monitor Rear Traffic Alert. Final Edition SEL models add standard front and rear Park Distance Control, and like all Beetles, the Final Edition uses the sporty 174-hp 2.0-liter TSI® engine, paired with a six-speed automatic transmission.
Before next July, Volkswagen will have several additional events to mark the heritage and history of its original model. We’ll share our moments online under the hashtag #byebyeBeetle.
“The Beetle is more than a car,” says Woebcken, “it’s what made Volkswagen an integral part of American culture.”